Origins and period
St-Imier, Switzerland
Founded by Edouard Heuer in 1860
Abbady Watches A–Z archive · Research page
TAG Heuer
This page has been created in the permanent archive and is ready for verified history, watch photographs, model identification, and collector information.
Photograph placeholder
Images needed for TAG Heuer
Please upload a clear front view, caseback, movement or calibre marking, side profile and crown, clasp or bracelet, and any inscription. Photographs will be captioned without guessing an exact reference.
TAG Heuer in watchmaking
Edouard Heuer opened his workshop in the Swiss Jura in 1860. The firm became a specialist in chronographs and precision sports timing, patented the oscillating pinion in 1887, and developed dashboard and high-frequency timing instruments before becoming TAG Heuer in the 1980s.
Landmark dates
- Founding and first production
- Important movement or model launch
- Expansion, merger, revival, or modern milestone
Known for
Chronographs, motor-racing timekeeping, the Carrera, Monaco, Autavia, Aquaracer, and precision sports timers.
Movements and innovation
Calibres, escapements, case construction, water resistance, electronic or quartz development, manufacturing methods, patents, and specialist suppliers.
Identification checklist
- Reference and serial numbers
- Movement calibre and jewel count
- Case material and dimensions
- Dial, hands, crown, crystal, bracelet, and inscriptions
Preservation guidance
Service considerations, originality, replacement parts, water-resistance assumptions, safe storage, and details that should be documented before restoration.
References and credits
Official manufacturer history, museum or archive sources, technical sheets, books, catalogues, advertisements, image credits, and provenance notes.